METALEX 2025, the premier metalworking and machine tool technology exhibition in the ASEAN region, was held with great prominence at BITEC Bangna, Bangkok from 19–22 November 2025. This year, Idemitsu, a distinguished leader in lubricant technology from Japan, presented its latest industrial lubrication innovations under the theme “Net Zero Emission,” reflecting the evolving needs of modern manufacturing sectors seeking to minimize environmental impact.
The Idemitsu booth, located at Hall 98, Booth AE09, featured a refined Japanese-inspired design that harmoniously blended simplicity with contemporary technology. A team of experienced engineers was on hand to offer professional consultation, covering a comprehensive range of industrial lubricants and maintenance solutions for various machinery applications.
Among the highlighted products were
Immersion Cooling Oil, formulated for immersion-type cooling systems used in high-performance environments that require precise temperature control, such as data centers and server operations.
Daphne Super Hydro ST, an environmentally conscious hydraulic oil incorporating energy-saving technology to effectively reduce carbon dioxide emissions.
Idemitsu Smart OC, a lubricant management technology enabling users to conveniently assess oil condition through a smartphone interface.
These innovations garnered significant attention, particularly from manufacturing facilities aiming to enhance operational efficiency, reduce maintenance expenses, and prolong machinery lifespan. Visitors also had the opportunity to engage with hands-on product displays and live demonstrations conducted by Idemitsu’s technical specialists throughout the event.
In addition, attendees were invited to participate in exclusive activities and receive special commemorative gifts available only within the exhibition, further contributing to the booth’s vibrancy and sustained interest over the course of the event.
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